As you may see on this instance, shared by X Information Day by day, quickly, customers will have the ability to embody extra element of their profile part, which profile guests will then have the ability to entry by a “View extra” immediate beneath their preliminary bio abstract.

That’ll present extra room to elucidate what your organization is about, or present perception into your private mission assertion, or publish your manifesto for all times, and so forth.

It may additionally, finally, result in an excellent better expanded presence, which contains outlets, job listings, location information, and so forth., all in a much bigger data panel.

There’s not loads to go on at this stage, because it’s nonetheless in preliminary testing, however there are a selection of potentialities for the prolonged show, which may aid you drive extra connections, and get extra followers, by including context.

It additionally aligns with X’s broader push to get extra long-form sort content material into the app, rising past its short-form content material roots.

X has already added longer posts, and longer video uploads, within the hopes of attractive extra individuals to add extra unique content material to the app. An extended profile bio is one other step, whereas additionally, as famous, linking into its expanded utility and performance, in numerous methods.

It stays to be seen whether or not customers truly need to see long-form content material within the app, although longer tweets at the moment are pretty frequent, and it doesn’t appear to have impacted engagement.

At the least, that’s based mostly on X’s reviews, which recommend that “cumulative user-seconds” have continued to the touch on all-time highs within the app all through this 12 months. What precisely meaning, by way of particular utilization traits, shouldn’t be fully clear (cumulative seconds may imply {that a} group of customers are spending extra time on X, however particular person utilization numbers might have declined), however both means, X is touting this as an endorsement of its new path, and by any measure, it could recommend that long-form content material isn’t hurting total engagement.

Possibly, then, that is the best way, and by increasing the app’s utility, Elon Musk will have the ability to convert X into his grand “every part app” imaginative and prescient.

Longer profile bios are simply one other step within the bigger journey on this respect.