Whereas TikTok’s working to amplify the advantages that it’s offered for U.S. companies, it’s additionally serving to manufacturers in different areas attain new audiences, and discover broader success via advertising within the app.

Within the under infographic, TikTok supplies an summary of its evolution within the APAC area, and the varied initiatives it’s launched to attach manufacturers with prospects within the app.

It’s an fascinating overview of TikTok’s broader development tendencies, and its model and event-specific initiatives that resonated in 2023.

You may learn extra about TikTok’s newest APAC model tasks right here.