YouTube has introduced a brand new #WomenofYouTube Mentorship program, which is designed to “educate and uplift” feminine creators by partnering them with different girls creators for teaching, recommendation, and basic help.

As defined by YouTube:

“By means of our creator-to-creator teaching framework, seasoned Shorts creators will lend their experience to rising skills in our YouTube Shorts Creator Group, fostering an surroundings of help, camaraderie, and shared success.”

The YouTube Shorts Creator Group is open to all Shorts creators who’re repeatedly posting to the app, and don’t have any violations in opposition to their channel, and so on.

The Community is particularly centered on short-form first creators who’re actively posting, and have robust potential for development.

Which is clearly subjective, however the concept of the group is that it supplies networking and help for next-level expertise, which can then assist YouTube maximize Shorts engagement.

Which has been a significant winner for the app.

After replicating the short-form strategy popularized by TikTok, general Shorts views have elevated from 50 billion every day views a 12 months in the past, to greater than 70 billion now.

Certainly, Shorts has develop into such a big focus that YouTube has altered its UI to raised accommodate Shorts-first viewers, whereas it’s additionally added a spread of metrics and efficiency stats on Shorts particularly, with a purpose to encourage creators to publish brief content material.

Offering extra help for creators through creator mentorships is one other indicator of the importance of the choice, and this new initiative will assist empower many feminine Shorts creators to refine and enhance their strategy.

You may learn extra in regards to the particular person mentors within the #WomenofYouTube program right here.