Social Media

# Twitter Exams New ‘Highlights’ Tab on Profiles to Showcase Your Greatest Tweets

Twitter Exams New ‘Highlights’ Tab on Profiles to Showcase Your Greatest Tweets

The updates hold coming at Twitter 2.0, with Elon Musk eager to maintain rolling out tweaks and adjustments based mostly on consumer suggestions.

Which, with far fewer employees, signifies that there’s additionally the next danger of those rollouts going awry, and inflicting outages and points, that thorough testing would have mitigated earlier than going reside. However nonetheless, Twitter’s actually transport extra adjustments – principally small tweaks and pre-existing experiments that the earlier Twitter administration had held in testing. However it’s transferring, and Elon is actually making issues occur on the app.

Twitter’s newest replace is a new Highlights tab on consumer profiles, the place you’ll be capable of showcase your finest tweets.

Twitter Highlights tab

As you possibly can see on this instance, the brand new Highlights tab will quickly be added to your profile, whereas an additional possibility may even be added to the three dots menu on tweets to add that tweet to your Highlights

Twitter Highlights tab

So that you’ll have a brand new strategy to showcase your finest tweets, which could possibly be useful for these seeking to drive Subscriptions, by showcasing their finest work within the app.

Although I’m undecided how efficient it’ll be. Earlier evaluation has proven that the overwhelming majority of Twitter interactions occur in feed, with few customers really tapping by way of to a different customers’ profile. Nevertheless it could possibly be one other strategy to win over potential followers, and spotlight how intelligent and nice your tweets are.

The idea really got here from Musk’s pal Jason Calacanis, who’s additionally common himself into an adviser of types for Twitter 2.0.

Elon’s actually eager to create a protected house for himself and his buddies, so it’s little shock to see him make this a precedence – although once more, I think the precise utilization worth will minimal.

Nevertheless it’s one other aspect to think about, and possibly I’m underrating its potential for some customers.

No phrase but on a full rollout, however count on to see it reside very quickly.

Andrew Hutchinson
Content material and Social Media Supervisor


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