That’s the main target of TikTok’s newest advertising and marketing information, which gives a variety of insights and suggestions to assist companies profit from their post-Christmas promotions.

TikTok’s Q5 Playbook is available in two totally different variations, a normal information, and a small enterprise model. You’ll be able to obtain each right here, however on this submit, we’ll check out among the key notes from TikTok’s newest advertising and marketing suggestions overview.

First off, TikTok outlines the potential of Q5, which usually sees larger ranges of engagement, as persons are on a break from their common obligations.

As you possibly can see, TikTok engagement stays excessive within the interval, which might make it a terrific level of emphasis in your campaigns.

The information even gives extra particular perception into what persons are researching within the app within the interval.

In addition to recommendations on the way to faucet into that curiosity along with your campaigns.

There’s a variety of utilization notes and case examine examples right here to encourage your advertising and marketing exercise, whereas there are additionally inventive examples and pointers to assist get you considering.

It’s a useful information, which might spark some extra inspiration in your vacation campaigns, and assist you eek out extra worth from the interval.

You’ll be able to obtain each of TikTok’s Q5 guides right here.