As you possibly can see on this instance, shared by Lindsey Gamble, customers can now add 5-minute movies as Concept Pins, which is an enlargement on the 60-second restrict that’s been in place up until now.

That may present extra capability to inform a narrative inside your Concept Pins, and with Pinterest serving over a billion video views per day, it’s value contemplating in your course of.

Concept Pins, which Pinterest launched in 2021, are its tackle the full-screen presentation format, with how-to guides and explainers performing notably effectively as Concept Pin clips.

The longer video size provides you with extra room to inform your story, and develop upon key components, in a extra partaking and wealthy method. However then once more, they might additionally bore people who find themselves used to skimming by way of shortly – you’ll have to experiment to see what works greatest.

Both method, it’s one other consideration. The longer video possibility is being rolled out to all customers.