We may very well be very near seeing Meta’s next-level sensible glasses in retail shops, with experiences rising that Meta’s planning to launch its “Hypernova” camera-equipped glasses at its Join convention subsequent month, which may also embrace a brand new heads-up digital camera show that’s seen within the wearer’s subject of view.
Varied experiences have advised that Meta’s Hypernova glasses, a kind of bridging machine between its present sensible glasses and full AR wearables, will present a variety of recent functionalities, and also will embrace Meta’s revolutionary wrist-controlled UI, offering new capability for the machine.
To be clear, Meta itself hasn’t shared a heap of information on the mission, however early photos have been reportedly uncovered final month, which give extra particular particulars concerning the heads-up show and wrist controls.
And now, trade analyst Mark Gurman has uncovered extra details about the glasses, together with their possible weight and worth.
In his newest publication, Gurman says that the Hypernova glasses will weigh round 70 grams, 20 grams greater than the present Meta Ray Ban glasses. Gurman additionally says that the Hypernova glasses shall be priced at round $800, after Meta discovered methods to cut back the value from its preliminary $1000+ projections.
The launch of a brand new type of sensible glasses may very well be a significant step for Meta’s wearable ambitions, by enabling it to construct on the recognition of its Ray Ban sensible glasses, which have quickly develop into the top-selling machine of its sort.
In response to new insights from Counterpoint, Meta’s share of the worldwide sensible glasses market rose to 73% in H1 2025, making it the dominant participant within the rising house.
As per Counterpoint:
“Shipments of Ray-Ban Meta AI Glasses grew over 200% YoY, reflecting robust market demand and elevated manufacturing capability at Luxottica, Meta’s key manufacturing associate. In response to our channel tracker, Luxottica’s personal retail networks, together with on-line and offline Ray-Ban shops, Sunglass Hut and LensCrafters, account for a good portion of the product’s gross sales.”
Meta’s Ray Bans have been successful, and the addition of recent varieties, which additionally embrace its just lately launched Oakley sensible glasses, will assist Meta to capitalize on this early traction, and set up itself as the important thing supplier of sensible glasses.
Which may very well be a key growth for its eventual AR glasses launch, which is predicted to return in 2027.
By that point, Meta’s prone to be effectively established because the trade commonplace for sensible glasses, with the common launch of up to date fashions serving to to construct this status, and preserve shopper curiosity.
In fact, different gamers are additionally making an attempt to get into AR glasses, together with Apple and Snapchat, with Snap even trying to get to market forward of Meta with its AR machine.
However Meta’s making sensible strikes on this entrance, which is able to possible see it win out in the long run.
Meta’s 2025 Join convention shall be held on September seventeenth.
Andrew Hutchinson
