Social Media

# LinkedIn Shares Technical Specs and Posting Ideas for Video Content material

Trying to put up video to LinkedIn, and faucet into rising video engagement within the app?

You in all probability must be. LinkedIn lately reported that video watch time rose 36% year-over-year in 2024, whereas video content material additionally generates 1.4x extra engagement than different codecs. 

Quick-form video creation is rising at twice the speed of different put up codecs, and with LinkedIn’s immersive video feed serving to to drive compulsive viewing, it could possibly be one other means to develop your messaging within the app.

And in case you are seeking to get extra out of your video content material within the app, then these new notes and ideas from LinkedIn ought to assist.

LinkedIn lately shared a full overview of video specs within the app, in addition to a information to video secure zones to keep away from having your content material obscured by UI buttons in-stream.

LinkedIn creator tips

For reference:

  • Most file measurement: 5 GB
  • Minimal file measurement: 75 KB
  • Most video length: quarter-hour
  • Minimal video length: 3 seconds when importing from desktop and a pair of seconds when importing from the LinkedIn cell app.
  • Decision vary: 256×144 to 4096×2304
    Facet ratio: 1:2.4 – 2.4:1
  • Body charges: 10fps – 60 fps
  • Bit charges: 192 Kbps – 30 Mbps

LinkedIn additionally notes that it’s not at the moment potential to instantly add or put up movies to the immersive video feed.

“The immersive video feed options content material primarily based on the standard and relevance of current movies on LinkedIn.

So you may’t really put up direct to that stream, like you may on different apps, however posting movies that align with the above specs will assist to make sure maximize publicity potential on your clips.

It could possibly be a helpful addition to your LinkedIn content material method, and an vital approach to attain a much bigger viewers within the app.

You may take a look at LinkedIn’s full video specs right here, whereas it additionally lately launched a brand new mini-site of posting ideas. 


Andrew Hutchinson
Content material and Social Media Supervisor

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