Social Media

# TikTok Publishes New Information for Dwelling Decor Entrepreneurs

TikTok has printed a new information to residence décor tendencies within the app, and the way entrepreneurs can faucet into discovery behaviors to maximise their residence residing promotions.

The 16-page information contains overviews of rising tendencies, in addition to utilization statistics that relate to residence décor engagement within the app, in addition to information on TikTok advert merchandise that may provide help to attain the appropriate viewers on the proper time.

You possibly can obtain the complete information for your self right here (with e-mail sign-up), however on this publish, we’ll check out a few of the key notes.

First off, the information seems to be at rising residence décor tendencies:

TikTok Home Guide

As defined by TikTok:

TikTok has change into greater than a supply of residence inspiration – it’s the place choices are made and purchases occur. Analysis reveals that 77% of customers have not too long ago purchased family care objects, and practically half say they’re open to purchasing shopper packaged items instantly on the platform. The timing couldn’t be higher for manufacturers. Main life moments like shifting, renovating, or reorganizing typically end in new habits, and TikTok customers going via these transitions are particularly receptive to discovering and making an attempt new merchandise.”  

The information additionally seems to be at TikTok’s numerous promotional choices on this entrance:

TikTok Home Guide

Whereas there’s additionally a timeline overview of the optimum occasions to launch your TikTok advert campaigns:

TikTok Home Guide

There’s additionally a list of key inventive suggestions to your residence décor movies, which additionally relate to just about any TikTok clip:

TikTok Home Guide

These are some useful notes and pointers, which might provide help to refine your TikTok advertising technique, with, once more, most of those notes regarding just about any area of interest and product.

Some attention-grabbing concerns both manner.

You possibly can obtain TikTok’s full “Dwelling Refresh with TikTok” information right here.


Andrew Hutchinson
Content material and Social Media Supervisor

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