TikTok has printed the newest model of its vacation buying information, which features a heap of stats and insights that can assist you plan your vacation advertising and marketing campaigns.

TikTok’s 16-Web page “Holidays For You” information is formatted extra like an infographic, with a spread of knowledge factors squeezed onto every web page.

As you’ll be able to see, the format is pretty tight, so whereas it is just 16 pages, the insights included are in depth.

This primary a part of the information appears at key hashtags and content material tendencies across the holidays, and the way TikTok customers are planning to buy, and interact with the occasion.

There are additionally notes on person buy exercise and engagement in particular buying classes.

TikTok additionally contains notes on engagement tendencies, and the way manufacturers can faucet into several types of behaviors and pursuits.

There are additionally particular marketing campaign suggestions and timelines to help in your planning.

And notes on content material planning:

It’s a very good information, with a heap of information, and in case you are planning to make the most of TikTok to your vacation advertising and marketing, it’s undoubtedly value a glance.

You possibly can obtain “TikTok’s Holidays For You” playbook right here.