# TikTok Proclaims Programming for Black Historical past Month

TikTok has introduced a variety of activations for Black Historical past Month, together with a showcase of rising Black creators, a brand new enterprise accelerator program, and even in-person occasions.

First off, TikTok’s introduced a brand new cohort of creators who shall be a part of its 2025 “Black Creators to Watch” initiative.

As defined by TikTok:

“There’s a wealth of Black creators who’re championing communities, breaking boundaries, and uplifting others each on and off of TikTok. This 12 months, we’re seeking to the longer term with a particular highlight on industry-shifting Black creators, group voices and enterprise house owners who’re making waves on Tiktok and past.”

The group contains educators, magnificence influencers, enterprise house owners, and extra, all of whom will get further publicity and promotional alternatives in the course of the month.

TikTok may even spotlight Black-owned companies by way of the @tiktokcreators profile, with a particular #ShopBlackOwned sequence, whereas it’s additionally operating its annual #ShopBlackOwned promotion within the TikTok Store.

“This month’s #ShopBlackOwned sequence will embrace product highlights within the TikTok store tab, in-app livestream purchasing classes highlighting Black-owned manufacturers, in addition to a documentary-style showcase that may highlight breakout success tales throughout our group of various Black-owned SMBs.”

And this time round, there’ll even be an IRL factor, with TikTok operating varied group experiences all through the U.S.

Which is very fascinating contemplating TikTok’s present standing within the nation, because it’s technically banned below the sell-off legislation. However the Trump Administration is engaged on an alternate that retains TikTok within the nation, and has assured suppliers that they gained’t be fined for enabling it to maintain operating.

At current, individuals who’ve already downloaded the app within the U.S. can nonetheless use it, however no new customers can entry it, because of Apple and Google abiding by the letter of the legislation, and excluding it from their respective app shops. Which signifies that IRL promotions are a little bit bizarre, in that they’re typically used to boost consciousness, and drive downloads, however that may’t occur in TikTok’s case.

However they’re going forward with the plan both approach.

Lastly, TikTok’s additionally launching a brand new “SOAR Collectively” funding program, which is able to present new funding alternatives for Black entrepreneurs.

“We’re excited to announce the 2025 SOAR Collectively, a Black-owned enterprise accelerator program developed to assist develop their companies on TikTok Store, in collaboration with Black Woman Ventures. For this 12 months’s accelerator program, we’ll choose 20 companies to take part in a 6-week program, which incorporates entry to academic programs, plus enterprise teaching and mentorship from celebrated visitor audio system. Following completion of this system, companies shall be invited to convene for a particular in-person commencement ceremony.”

In a variety of how, TikTok has helped to amplify Black communities within the U.S., and supply alternatives to rising creators from a broad vary of backgrounds, serving to them to succeed in new audiences and construct their careers. As such, its removing within the area may have a big effect on the identical, and you’ll see that mirrored within the creators that TikTok is highlighting this time round.

It’s one other reminder of what could also be misplaced if TikTok goes away, whereas additionally serving to to spice up these rising voices.

You possibly can learn extra about TikTok’s Black Historical past Month initiatives right here.