# Threads Launches Up to date Desktop UI, Strikes to ‘Threads.com’ Area

After buying the “threads.com” area ID final September, Meta has introduced that Threads will formally transfer from “threads.internet” to “threads.com” efficient this week, whereas it’s additionally including some new options to the Threads desktop expertise.
Which is already fairly good. Threads’ resolution to go together with a extra TweetDeck model column alignment for the desktop model of the app is extra purposeful, and makes it simpler to trace a number of subjects within the app.
Although not everybody will agree, and now, Threads is including another show:

As you possibly can see on this instance, the up to date threads.com show will replicate the app expertise, along with your subject feeds alongside the highest of the principle feed view, although you’ll nonetheless additionally be capable of add further columns for multi-stream monitoring (you possibly can see the column icon alongside the feed within the above instance).
You’ll additionally be capable of entry all your appreciated and saved posts by way of the principle menu, as an alternative of getting to create a pinned column for every, whilst you’ll additionally be capable of create posts in-stream, through a brand new pop-up composer which you could summon by tapping the “+” button within the backside proper nook.
You’ll additionally now be capable of copy a Threads submit as a picture, as an alternative of utilizing a display shot, so you possibly can embody them in posts on Instagram and different apps (with attribution to creator), whereas the Threads staff can be testing a brand new choice to add lists of profiles that you just comply with on different apps, with the intention to enable you to discover your favorites on Threads.
And X is the principle focus right here.
Threads really started testing this a number of weeks again, with a brand new in-app choice that will help you discover the profiles of individuals that you just comply with on X, by importing your X knowledge to the app.

Meta says that it’s going to broaden this to different social platforms as effectively, utilizing the information that customers have of their current social graphs to higher allow discovery on Threads.
I imply, that received’t be 100% efficient, because it’s matching up two totally different databases, and there are not any ensures that customers could have the identical identifiers on every. It’s additionally guide, requiring customers to add this knowledge to X, which is able to cut back the quantity of people that’ll hassle to make use of it, but it surely might be one other approach to assist port your viewers throughout to the app, and rediscover your favorites on Threads.
Threads continues to see robust obtain momentum, and is on monitor to exceed 500 million customers this 12 months. And with updates like this, aligning with rising person behaviors, Threads is turning into a extra purposeful, priceless networking device, facilitating broader group engagement.
It nonetheless has a strategy to go to beat X (which is at present reporting 600 million customers), however Threads is steadily solidifying itself as one other key platform within the broader social media sphere.
Andrew Hutchinson