# Snapchat Shares Insights into its Potential for GCC Area Entrepreneurs

Snapchat has revealed a brand new report which seems at its worth for entrepreneurs within the Gulf Cooperation Council (GCC) area, which includes Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates. 

In partnership with Omnicom Media Group MENA (OMG) and Annalect, the report seems at how Snap is rising within the area, and the facility of snap to drive gross sales for companies via its evolving advert choices.

You’ll be able to obtain the total whitepaper right here, however on this put up, we’ll check out the important thing notes.

First off, the report seems at Snap’s total market energy, with the platform contributing round 25% of the overall gross sales quantity from digital platforms out there.

As you possibly can see, social continues to be an rising aspect of the GCC media combine, with Snap steadily gaining a foothold out there, providing new alternatives for manufacturers.

The report additionally exhibits that Snap delivers excessive ROI for GCC companies, beating the typical benchmarks for the area.

Snap can also be more and more good at maximizing consumer consideration.

As per the report:

“In keeping with analysis carried out by Amplified Intelligence, customers paid 5 occasions as a lot lively consideration to advertisements on Snapchat in comparison with Social Cellular In-feed video advertisements. This highlights Snapchat’s effectiveness in capturing shopper focus, making it a useful software for manufacturers aiming to reinforce their visibility and affect.”

The report additionally offers recommendations on construction your Snap advertisements campaigns for the market, together with a variety of case research as an example how totally different manufacturers are driving success with Snap advertisements.

The report is a part of Snap’s expanded push into rising markets, because it continues to hunt out new methods to increase its income base, and construct its enterprise. An enormous problem for Snap is that it’s closely reliant on the U.S. and EU for its advert enterprise, nevertheless it’s struggling to keep up progress in each markets.

In consequence, Snap now has to increase its focus in different areas, and search out extra alternatives to capitalize on its attain and resonance in nations past its conventional core base.

This new report is one other step in that path, highlighting Snap’s potential for extra manufacturers.

You’ll be able to obtain the total Snapchat GCC report report right here.