# Google Highlights High Halloween Search Traits with ‘Frightgeist’

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Google Highlights High Halloween Search Traits with ‘Frightgeist’
Google just lately up to date its “Frightgeist” mini-site for 2023, which gives an interactive overview of the important thing tendencies of be aware for spooky season.
Although you in all probability don’t want it, you probably already know the highest costume pattern of the season.

Sure, the cultural phenomenon that was/is The Barbie Film has infused itself into Halloween, with many individuals impressed by the movie now eager to point out off their Barbie and Ken outfits.
So anticipate to be handing out numerous sweet to blonde-haired, pink-dressed characters this night.
As at all times, Frightgeist has a list of the highest costumes of the season, together with the above map show, which exhibits you the most-searched outfits by U.S. area.

There’s additionally Google’s “Costume Wizard”, which will help you provide you with a dressing up concept.

I imply, it’s in all probability too late now, but when you actually need last-minute inspiration.
And whereas it is probably not a lot assist on your spooky season preparations this yr, it stays an fascinating reference level, in figuring out the important thing popular culture tendencies and pursuits throughout U.S. states. Which you’ll confer with any time, so in the event you’re questioning a couple of potential theme on your upcoming promotions, perhaps verify the Frightgeist record first to see what customers are excited by.
You’ll be able to take a look at the most recent model of Google Frightgeist right here.
Andrew Hutchinson