# LinkedIn Offers Tips about How To Promote Stay Occasions [Infographic]

Whereas LinkedIn is placing extra emphasis on video, and particularly, its TikTok-like immersive video feed, the platform has additionally seen an increase in reside occasions being broadcast within the app.

Certainly, LinkedIn says that LinkedIn Stay Video occasions elevated by 15.3% all through 2024, and this factor has actual potential to change into a big a part of the broader LinkedIn expertise, extra so, I’d argue, than making an attempt to align with TikTok traits in an expert setting.

As a result of LinkedIn customers come to the app for skilled insights and experience, and broadcasting reside trade occasions has extra capability to supply such than minute-long clips.

As such, it may very well be price tapping into this pattern, and broadcasting your personal occasions within the app. And if that’s one thing that you simply’re contemplating, then this information to LinkedIn’s Stay Occasion Adverts will assist.

LinkedIn has shared a three-stage technique for advertising and marketing reside occasions within the app.

Some good notes. You possibly can try LinkedIn’s full reside occasion advertising and marketing suggestions right here.