That is an fascinating experiment. In all probability not overly helpful, however fascinating nonetheless.

In line with 9 to five Google, YouTube’s presently testing out a brand new option to kind movies, primarily based on the predominant colour of (seemingly) the thumbnail picture.

As you’ll be able to see on this instance, some customers are being prompted to “Create a feed of movies primarily based off colour”, which then offers a brand new, various feed of clips primarily based in your colour alternative.

Customers within the experiment can choose both crimson, inexperienced, and blue, with that choice then highlighted on the prime of the feed show.

Which looks as if an odd option to showcase video content material, which the 9 to five Google group discovered:

“Total, these feeds are slightly bizarre as I don’t assume colours in any means correlate to the topic of a video, except YouTube has information/testing that claims in any other case. The filters really feel like an expertise that will be extra at house in YouTube Music.”

The experiment is definitely not totally new, with customers on Reddit recognizing the colour feed choice final 12 months, although in a barely completely different format.

Would that be useful, or useful, in your personal YouTube expertise?

I imply, the thumbnail picture may be something, and it might not correlate to the video content material in any means, so I can’t actually see this being an interesting choice, outdoors of the aesthetic profit on-screen.

Possibly that’s it. Possibly, some customers similar to seeing related coloured photographs, and that might then assist to enhance discovery in some contexts.

I don’t know, appears odd, however possibly there’s one thing to it that I’m lacking.

The brand new choice is being displayed to chose YouTube Premium customers.