If you happen to comply with social media advertising information (which presumably you do in case you’re studying this), you’ve little question learn a number of tales about APIs, largely in relation to third-party functions.

However in case you’re not a programmer, you could not perceive what an API is, and the way it pertains to digital advertising methods.

To offer some extra perception on this, the staff from Salesforce have put collectively this infographic, which takes a broader take a look at the assorted methods during which APIs can be utilized.

It might enable you higher contextualize extra API-related dialogue.