With Valentine’s Day quick approaching, TikTok has shared a brand new information to assist entrepreneurs faucet into the occasion, and create extra resonant campaigns in response to key tendencies amongst TikTok customers.

You’ll be able to obtain TikTok’s 9-page ‘Valentine’s Day For You’ information for your self right here (with electronic mail sign-up), however on this put up, we’ll check out among the key notes.

First off, TikTok shares insights into the recognition of the occasion within the app, highlighting the curiosity in Valentine’s Day amongst its customers.

That’s a number of associated exercise, and it is sensible for manufacturers to faucet into this the place attainable to maximise their advertising efforts.

TikTok additionally shares essentially the most used hashtags across the occasion:

In addition to an outline of the merchandise that TikTok customers are most concerned with in relation to Valentine’s Day celebrations:

There’s additionally an inventory of associated occasions and alternatives, offering some useful pointers for manufacturers.

The ultimate component of the information appears to be like at key planning pointers, together with the most effective advert sorts, key angles in your promotions, and important planning notes.

It’s information, with a spread of sensible pointers that may allow you to enhance your Valentine’s Day activations within the app.

In case you’re planning out your Valentine’s Day exercise, it’s value downloading the complete information to have a look.

You’ll be able to obtain TikTok’s ‘Valentine’s Day For You’ information right here.