Social Media

# Twitter Proclaims New Activations for NBA All-Star Weekend

Twitter Proclaims New Activations for NBA All-Star Weekend

It’s NBA All-Star Weekend, and Twitter’s seeking to assist customers interact with the occasion through a variety of customized hashflags and dwell activations that may join Twitter’s world viewers into the celebration.

First off, as has develop into customary with any main occasion, Twitter has launched its newest hashflags, with the principle one being a dual-colored star icon, related to the #NBAAllStar hashtag.

Twitter’s additionally added related icons for #TeamLebron and #TeamDurant, offering one other means for customers to work together with their favourite All-Star group and stars.

Along with this, Twitter’s additionally working with the NBA to assist join contributors within the HBCU Basic occasion with NBA All-Stars.

As defined by Twitter:

“Morgan State and Howard basketball gamers who might be taking part in within the HBCU Basic Recreation will have the ability to Tweet questions they need to ask All-Stars, and Twitter and the NBA will then video seize All-Stars studying the questions and answering them for the coed throughout All-Star Apply on 2/19.”

Twitter’s additionally working with the NBA to advertise the All-Star Celeb Recreation, the line-up for which was first introduced on Twitter Areas, whereas it’ll even be internet hosting two #NBATwitterLive reveals and two Twitter Areas all through All-Star Weekend.

NBA dialogue has been rising on Twitter of late, with a 33% enhance in NBA-related tweets on Christmas Day, and a 15% enhance in mentions of NBA All Star Weekend in 2021. As such, it is sensible for Twitter to lean into the recognition of the League, and join followers with the broader celebration for the NBA’s seventy fifth birthday.

Twitter’s NBA hashflags might be dwell within the app from in the present day, whereas you can even keep in contact with all of the happenings through the NBA All-Star account.

Andrew Hutchinson
Content material and Social Media Supervisor


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