Social Media

# Twitter Launches Dwell Check of its New ‘Standing’ Markers in Tweets


Twitter Launches Dwell Check of its New ‘Standing’ Markers in Tweets

It’s been in improvement for a while – actually, for years – and now, Twitter’s begun an preliminary dwell check of its new ‘Standing’ characteristic with some customers in Australia and the US.

Twitter Status

As you may see right here, should you’re given entry to the choice, you’ll be prompted with a brand new pop-up alert if you open the app. From there you’ll be capable of add a Standing indicator to your tweets, with 17 exercise choices to select from, together with ‘Sizzling Take’, ‘Touring’, ‘Bathe Ideas’ and ‘A Case of the Mondays’.

These markers will then be added to your tweets, and displayed in-stream:

Twitter Status

You possibly can’t, at this stage, add your individual customized standing marker, you’re restricted to those 17 choices. However perhaps, in future, that may very well be an growth of the device, which might then alleviate the necessity for customers so as to add occasion hashtags to their username to point their attendance.

Which appeared to be one of many key use circumstances for the choice when Twitter first introduced that it was testing a standing marker again in 2018.

Twitter Status indicator

Clearly, the presentation has advanced loads since then, however the thought, based mostly on this instance, appeared to recommend that Twitter was particularly creating this component with these occasion tags in thoughts, as a way to assist customers join round actual world capabilities.

Which is what individuals do on Twitter anyway – and it’s fascinating to see that, by way of improvement, its Standing device has really morphed into one thing else solely.

Will including a ‘Bathe Ideas’ marker to your tweets enhance the tweet expertise? Will it add something of worth?

What about ‘Sizzling Take’? ‘Working Laborious, Hardly Working’?

Truthfully, a few of these appear to have been ripped straight out of a catalog for gimmick t-shirts, with tacky slogans that don’t appear overly participating.

However Twitter should suppose there’s one thing to it, and you’d assume that it’s carried out the dialog analysis to find out among the mostly tweeted phrases that it might probably now add into these indicators.

In any occasion, it’s solely a check for now, with Twitter confirming the preliminary check pool to TechCrunch.

So, there it’s – now you may add slightly extra context to your tweets, by letting individuals know that you just’re ‘Touring’ or ‘Quickly’. Manufacturers can also be capable of use these markers to indicate new launches or ‘Counting Down’ to an occasion.

Although I do suspect that a lot of the utilization of the device will likely be in a derogatory sense, primarily misusing these markers for issues exterior their supposed function.

Possibly that’s superb – if it helps enhance engagement, I’m certain Twitter will likely be glad. However I’m unsure in regards to the worth these new tags will convey.


Andrew Hutchinson
Content material and Social Media Supervisor

Supply

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