In a current Q&A with buyers, Nintendo President Shuntaro Furukawa defined how the corporate received’t be utilizing generative AI to create its first-party video games. There are two vital causes for this: first, generative AI can have points with IP rights, and second, Nintendo makes video games with extra than simply expertise.

The Q&A session, which was translated by Teardown, exhibits how Nintendo sees generative AI and the way it’s getting used within the video games business. Whereas different companies imagine there are extra execs to utilizing the expertise to streamline recreation improvement, Furukawa superbly defined how Nintendo has been making video games for a few years utilizing artistic processes and expertise in concord and received’t be counting on generative AI to hurry a part of that course of up.

Nice video games aren’t made with expertise alone

Furukawa was requested about using generative AI on this investor Q&A, and his response was thoughtful but clear. “Within the recreation business, AI-like expertise has lengthy been used to manage enemy character actions, so recreation improvement and AI expertise have all the time been carefully associated. Generative AI, which has been a scorching matter in recent times, might be extra artistic, however we additionally acknowledge that it has points with mental property rights. We now have a long time of know-how in creating optimum gaming experiences for our clients, and whereas we stay versatile in responding to technological developments, we hope to proceed to ship worth that’s distinctive to us and can’t be achieved by expertise alone.”

As you possibly can learn for your self within the above quote, Nintendo is worried about IP rights infringement with generative AI as a result of these techniques don’t have any method to perceive in the event that they’re violating copyright. Moreover, and most significantly, Furukawa factors to the artistic course of outdoors of expertise in recreation improvement and the way important that’s to Nintendo’s portfolio of releases.

AI has turn out to be a buzzword amongst tech firms and their buyers. Large names like Xbox have been expressing its significance since 2023. In response to this information about Nintendo, followers are happy that a minimum of one main identify in video games received’t be following swimsuit.

Consumer Top_Ok on Reddit sums up a lot of the ideas on this matter completely. “All the time recognize that not like quite a lot of different firms, they don’t are likely to try to chase present traits and prioritize the long-term well being of the corporate.” For now, a minimum of, it feels like Nintendo followers are more than happy that video games like Metroid Prime 4: Past might be freed from AI-generated content material.