Social Media

# TikTok Provides Picture Mode for Nonetheless Photographs, Longer Video Captions

TikTok Provides Picture Mode for Nonetheless Photographs, Longer Video Captions

TikTok has slapped a proverbial glove throughout the face of Instagram, in retaliation for IG copying all of its stuff, with the addition of a brand new ‘Picture Mode’ for nonetheless pictures within the app.

TikTok Photo Mode

As you’ll be able to see on this instance, Picture Mode seems to be precisely like Instagram, with customers in a position to publish carousels of nonetheless pictures that customers can scroll by means of within the app.

As per TikTok:

“Picture Mode lets you share carousel posts of nonetheless pictures that robotically show one after one other. You possibly can add music to soundtrack the pictures, which viewers can swipe by means of at their very own tempo.”

Which doesn’t appear to make a heap of sense on TikTok – however then once more, possibly it’ll open up new inventive choices and use circumstances which is able to improve the general providing of the app.

You possibly can already think about the way it may spark new traits, like earlier than and after pictures of an evening out, or possibly carousels of memes that may present one other solution to attain an viewers.

However principally, it simply looks like TikTok elevating a center finger to IG, which continues to attempt to replicate TikTok in an effort to carry onto its viewers.

TikTok’s additionally added some new enhancing instruments to make it simpler to refine your clips earlier than posting.

TikTok editing tools update

It’s additionally formally introduced its longer captions, with creators now having as much as 2,200 characters to accompany every clip.

Which is an enormous leap on the 300 characters you had been allowed for video descriptions beforehand, which additionally performs into the app’s rising worth as a discovery platform, significantly for youthful customers.

Certainly, Google itself just lately famous that just about 40% of younger individuals now use TikTok and Instagram for search, as an alternative of Google.

Whether or not that’s Google making an attempt to play up competitors within the area, or an actual development, it does appear that TikTok is now taking part in an rising function in discovery, and having extra characters in video descriptions permits for extra key phrases, extra search matching, and so forth.

TikTok has been rolling out longer descriptions to customers over the previous month.

Every new ingredient has potential, and it’ll be attention-grabbing to see how individuals regulate to picture carousels, specifically, within the app.

Andrew Hutchinson
Content material and Social Media Supervisor


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