Pinterest has added a brand new option to increase consciousness of your Pin presence, by way of improved board sharing, which can make it simpler to share your Pinterest collections throughout different social apps.

As you possibly can see on this sequence, Pinterest improved board sharing will present a extra visually interesting option to promote your Pin collections inside different platforms and codecs.

The method is pretty easy: You select a public board that you just need to share, faucet on the “Share” icon within the high proper, then choose a template to your board to be displayed. You possibly can then share that board overview as a Story, with an animated depiction of your chosen components.

Which may even embrace a “Curated on Pinterest” marker, which may very well be seen as a watermark, and will hurt your distribution in some different codecs (Reels, for instance, downranks movies with watermarks). However the Pinterest marker does disappear, and it’s not aimed, precisely, at Reels sharing as such, however extra in the direction of Tales, and re-sharing your Pins by way of that format.

It may very well be a great way to share your Pin collections, and the issues that curiosity you within the app.

And specifically, Pinterest is hoping that this may attraction to youthful customers:

“Pinterest customers view their boards as private sanctuaries for dreaming up their world and showcasing their distinctive personalities and aesthetics. For Gen Z customers, Pinterest is not only a platform, it serves as an area for self-discovery and expression, the place they form their identities on their very own phrases, free from exterior pressures. This connection to introspection has fueled a development within the variety of boards created by Gen Z customers since final 12 months, outpacing different generations.”

Pinterest says that Gen Z customers look to “develop their most well-liked aesthetic” within the app, and this new function will ideally allow these customers to share their private reflections on a broader scale.

Pinterest is more and more eager to faucet into youthful customers, as a way to maximise its development potential, and with greater than 500 million month-to-month actives, there will certainly be lots of people who’ll be inquisitive about, in any case, attempting it out.

In the event you’re energetic within the app, it’s most likely value attempting out.  

Pinterest’s new board sharing course of is now energetic for all customers.