# Pinterest Pays Tribute to Influential Black Creators for Black Historical past Month

Pinterest has introduced a brand new marketing campaign in honor of Black Historical past Month, which pays tribute to the impression of Black trend creators.

Known as “Tailor-made”, the brand new marketing campaign goals to focus on how Black creators have modified the broader trend business.

The marketing campaign additionally seems to be to underline how Pinterest has performed a component in empowering creatives.

As defined by Pinterest:

“Since its inception, Pinterest has served as a major vacation spot for tailoring your style and curating inspiration from creatives all over the world. This February, Pinterest goals to showcase how Black trend varieties legacies, inviting everybody to embark on their very own fashion journey on the platform.”

As a part of the marketing campaign, trend editor and stylist Ronald Burton III shares his ideas on key trend tendencies and shifts, “illustrating how Black fashion is each generational and transformative.”

Along with the video overview, Pinterest will even showcase Black creators and figures within the app all through the month, highlighting numerous methods during which they add their private aptitude to their outfits.

The marketing campaign will even get prime billing on the Pinterest Store profile, the place Pinterest will even deal with influential Black-owned manufacturers for individuals to find within the app.

It’s a great way for Pinterest to honor the historical past of Black creators, and showcase the function that they’ve performed in broader trend tendencies, whereas additionally highlighting up-coming manufacturers and designers within the app.

And with Pinterest enjoying a key function in product discovery for a lot of customers, it may introduce much more individuals to those creators.

Pinterest will spotlight Black creators all through the month.