“Twitter Shares New Preview of Coming Spaces Recording Option”
It’s been in testing for a while, and today, Twitter has provided a new look at its in-development Spaces recording feature, which would add a new level of functionality to its audio social tool.
you’ve been asking…here’s a sneak peek of Recorded Spaces (concept only!) pic.twitter.com/umhXQb33Ib
— Spaces (@TwitterSpaces) September 23, 2021
The ‘Record Space’ option that Twitter is working on will allow Spaces presenters to download an audio file for editing and re-use after the initial broadcast.
Spaces hosts may retrieve their old shows from Twitter, but the procedure is cumbersome. New recording and repurposing features will assist to optimize the value of broadcasting Space, which may offer additional opportunities for revenue, sponsorship and developing an audience over the long run using audio.
While Twitter says it’s still working on Spaces discovery, a critical component in the option’s continuing development, this may possibly offer up possibility for users to share their previous Spacing experiences with others through their profiles, helping to optimize their use on Twitter.
While Twitter’s dedicated Spaces tab had seemed to be the most important tool on this front, it’s recent introduction of Communities seems to have cast doubt on that theory, with Communities taking up the center area on the feed bar’s bottom where the Spaces tab supposedly would have gone.
In some ways, it seemed like Twitter could be looking to instead use Communities to highlight relevant Spaces by topic – but then, some users have since reported seeing this additional variation.
This tab bar is looking full ???? pic.twitter.com/qYMNNO0REH
— Noah Evans (@ThisIsNoahEvans) September 23, 2021
Which, as the tweet notes, seems a little cluttered, and a little odd given Twitter’s past resistance to adding any new tabs.
But I don’t know – maybe all past thinking is out the window in its new development push, and maybe it will go with both, or one. Who knows?
Either way, Spaces discovery remains a key element, and if Twitter can’t get that right, then it’s not going to get the most out of the tool – and that would include both a dedicated display of in-progress broadcasts and algorithmic matching to highlight the most relevant Spaces to each user.
Worth noting, too, that according to TechCrunch, Twitter’s also planning to launch a new Spaces creator fund very soon, as another means to incentivize more Spaces activity.
And now we return to the topic at hand: although not currently available, recorded Spaces are a significant new functional feature that may help broadcasters make the most of the option while also attracting new and repeat audiences over time.
In addition, there are privacy issues to consider, but if Twitter can improve Spaces and make it a more enticing, useful product, this may encourage even more broadcasters to use the service. The early excitement surrounding audio social has waned, but Twitter’s real-time nature seems to mesh well with the Spaces feature, so it may work well together in the long run.
As long as Twitter guarantees that Spaces is a more full and comprehensive product, directly linked to platform use rather than an add-on feature, there is potential for Spaces.
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