# LinkedIn Shares Video Suggestions and Insights in New Publication

Seeking to faucet into video content material on LinkedIn?

When you’re severe about rising your LinkedIn presence, you most likely ought to be, with LinkedIn’s total video watch time up 36% year-over-year. Which is smart, as LinkedIn’s been making video a spotlight, with a devoted vertical video feed, up to date video analytics, improved video occasions, and extra.

And should you do need to make video part of your LinkedIn content material method, this new official e-newsletter from the platform will assist.

Right this moment, LinkedIn has launched its “Create Video” e-newsletter, by means of which it is going to share video ideas and utilization insights to assist information your video content material method.

As per LinkedIn:

“Each two weeks, we are going to dive into all issues video creation and provide help to unlock its potential on LinkedIn. We’ll share video greatest practices, inspiring examples, product updates and behind-the-scenes insights to assist begin or elevate your video creation journey on LinkedIn.”

It might be a useful reminder to maintain you up to date on the most recent LinkedIn video updates, whereas additionally offering utilization knowledge and tricks to drive your course of.

Within the first addition of the e-newsletter, LinkedIn has supplied some easy creation ideas:

“First, keep in mind to maintain it quick and seize consideration shortly. The candy spot to carry viewers consideration is between 30 seconds and a couple of minutes.  All of us get scroll completely satisfied sometimes so make certain to steer with a hook that may curiosity viewers and make them keep.”

LinkedIn means that hooks, like asking a query, or beginning with a typical drawback, might be nice kicking off factors on your LinkedIn video clips.

The e-newsletter additionally contains examples of profitable LinkedIn movies, and notes on key updates, together with the addition of video clips in in-app search outcomes.

There are additionally hyperlinks to video coaching programs, which concentrate on LinkedIn-specific content material.

It appears to be a useful immediate, which can assist to maintain you throughout your LinkedIn content material alternatives.

And once more, with video creation is rising at 2x the speed of different submit codecs within the app, it’s value contemplating the place video may match into your LinkedIn method.

You may try LinkedIn’s “Create Video” e-newsletter right here.