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# TikTok Requires Submissions to its 2023 European Advert Awards

TikTok Requires Submissions to its 2023 European Advert Awards

TikTok has introduced that it’s going to as soon as once more be working its European Promoting Awards occasion this yr, which acknowledges the most effective TikTok advertising campaigns within the area.

TikTok ran its first EU Advert Awards final yr, offering recognition to among the finest entrepreneurs within the app. And with TikTok turning into an even bigger cultural driver in all facets, it’s additionally attention-grabbing to see how manufacturers are adapting to the medium, and that are creating actually stand-out campaigns that resonate with TikTok customers.

As defined by TikTok:

“On TikTok, 64% of individuals need manufacturers to push inventive boundaries, and the awards shine a lightweight on the companies and types that finest signify TikTok’s mission to encourage creativity and convey the TikTok group entertaining content material that drives influence.”

The 2023 model of the awards will have fun the Biggest Inventive, the Biggest Efficiency, and for the primary time, TikTok’s additionally added a brand new award to acknowledge small enterprise advertising within the app:

Biggest Small Enterprise celebrates the TikTok Advertisements Supervisor specialists. This contains small companies with lower than 50 workers that leveraged TikTok advertisements to realize their marketing campaign objectives and drive real-world outcomes for his or her model by pushing the boundaries of creativity with TikTok advertisements that uniquely showcase their enterprise and really feel actually native to the platform, display spectacular outcomes and use TikTok to realize wider enterprise targets.

Regional awards will probably be introduced by way of native ceremonies throughout Europe, which is able to determine the highest performers of every market, earlier than a Grand Prix occasion, to reward the last word winners, to be held in late November.  

The Biggest TikTok is awarded to the most effective total marketing campaign: the marketing campaign that pushed the boundaries of creativity with advertisements that felt actually native to the platform, smashed its lower-funnel targets and proved marketing campaign effectiveness. We’re searching for the marketing campaign that actually tapped into TikTok’s group, creativity and developments to encourage pleasure and create a cultural second.

Winners will get a trophy, advert credit, promotion by way of TikTok PR, a digital badge to show on social or in consumer decks, and an invite to the related awards occasions.

It could possibly be a great way to focus on your TikTok advertisements experience and get extra recognition for your small business.

EU entrepreneurs can contact TikTok for extra info on learn how to enter.


Andrew Hutchinson
Content material and Social Media Supervisor

Supply

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