Social Media

# Instagram Exams New Choice to Touch upon Particular Frames Inside a Carousel Replace

Instagram Exams New Choice to Touch upon Particular Frames Inside a Carousel Replace

Instagram’s testing out a brand new method to touch upon particular photographs inside a carousel put up, with some customers capable of hyperlink their reply to a photograph or video, primarily based on its assigned quantity within the show.

Instagram carousel comments

As you possibly can see on this instance, posted by Brent Colmer (and shared by Lindsey Gamble), the brand new choice permits customers to @point out the variety of a picture inside a carousel to append their remark to that particular picture or video.

So, for instance, for those who needed to touch upon the second picture within the show, you’ll write “@2” then enter your remark.

That remark is then displayed together with a thumbnail of the precise picture:

Instagram carousel comments

It might be one other method to drive extra targeted engagement, and encourage extra interplay round every factor, whereas additionally clearing up confusion when commenting on carousel posts.

Carousel posts have turn into a key focus for IG because it appears to encourage extra private sharing within the app. Final October, it started testing collaborative carousel posts, which permits different customers to contribute to carousel feed updates, whereas extra just lately, it additionally started testing expanded carousels, with as much as 20 photographs obtainable inside a single replace.

With each choices, having a easy method to particularly touch upon every body inside a carousel might be of worth, and will allow extra engagement and interplay inside the principle IG feed.

Instagram’s testing the brand new carousel tagging choice with a restricted variety of customers at this stage.


Andrew Hutchinson
Content material and Social Media Supervisor

Supply

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