# TikTok Broadcasts New Occasions for Latin Heritage Month

TikTok has introduced a variety of activations to have a good time Latin Heritage Month, together with a brand new creator showcase, an in-app hub, creator help initiatives, music highlights, and extra.

As per TikTok:
“The Latin neighborhood has all the time been a powerhouse of creativity, resilience, and tradition – cultivating areas for folks to have a good time their heritage whereas contributing to world tendencies on TikTok. We proceed to be impressed by our Visionary #CasaTikTok neighborhood and we’re honored to offer an area the place numerous voices come collectively to symbolize and have a good time Latin tradition.”
First off, TikTok’s introduced its inaugural Latin Heritage Month Visionary Voices record, which shines the highlight on a variety of Latin creators in numerous classes.

These creators shall be highlighted on a brand new #CasaTikTok web page within the app, which can even characteristic Latin-owned companies, musicians, and extra.
TikTok’s additionally inviting different Latin creators to use to its #CasaTikTok creator neighborhood program, which is able to present entry to expanded academic assets, occasions and webinars, designed to assist creators elevate their content material on TikTok.
TikTok’s additionally seeking to give the ground to Latin musicians within the app:
“Our celebration of #CasaTikTok can even characteristic #MusicaLatina and #MusicaMexicana music playlists on our sounds web page, visitor curated by Visionary Voices honoree @rauwalejandro and @manuelturizoz”
Lastly, TikTok can even showcase Latin-owned companies you can store from within the app, through stay streams and the TikTok Store, whereas it’s additionally working an IRL #ShopLatinOwned Creator Mixer, which is able to carry numerous Latin-owned manufacturers collectively for a particular stay occasion.
TikTok’s eager to spotlight the contributions of various communities within the app, and in addition, the position that the platform performs in amplifying these creators, and bringing worth to minority group. And the app has inarguably offered extra alternatives to many communities, however that seemingly hasn’t been an element within the U.S. Authorities’s evaluation of the potential safety dangers of the app.
Which, in fact, it shouldn’t, however occasions like this do underline the position that TikTok can and does play in facilitating expanded entry and attain, particularly for sure creators and niches.
You’ll be able to study extra about TikTok’s Latin Heritage Month occasions right here.
Andrew Hutchinson